I am an Experience Director at Free Association in Brooklyn, New York.
At FA we specialize in engaging audiences, elevating brands and igniting growth.
We create engaging, inspiring and visionary digital products and services, working with clients at any stage of their life cycle – be it a start-up with a new idea, a relaunch for an existing product, or a completely new direction for an established organization.
As Experience Director I lead project teams – utilizing my creative leadership skills and extensive experience to shape best-in-class solutions. My role is highly strategic, combining brand and user-driven design strategy with my extensive knowledge of visual design to ensure the team is empowered to produce their best work and the end users (and clients) are delighted.
ALLOFUS 2012 - 2015
As Creative Director at AllofUs I was responsible for providing creative leadership on projects and to the overall studio, ensuring that both the user experience design and visual design was of the highest quality. Specifically I worked with UX designers and researchers to shape concept strategy and led project teams both in concept and production phases.